Jack White’s Lazaretto Will Not Be Your Normal Album

Jack White's new album won't be your normal albumJack White, formerly of the White Stripes, is almost ready to unleash Lazaretto, his follow-up to 2012’s solo album debut Blunderbuss. Undisputed indie-rock legend that he is, White has been working with his record store/label/recording studio Third Man Records to make this the most talked about album of the year. First, he unleashed “High Ball Stepper”, and the paint-splattered, electrifying video that goes with it. Then he let the public pre-order a deluxe vinyl package of Lazaretto, complete with a poster, book, postcards, and an extra 45. On Record Store Day, he released a limited-edition 45 of “Lazaretto” that he performed, recorded, produced, and sold in 3 hours and 55 minutes (making it “The World’s Fastest Record”).

Instead of just, well, releasing his new album, Jack White recently announced that the vinyl version of Lazaretto won’t just be a record. It will be an “Ultra LP”. So…is it just limited-edition colored vinyl? Nope. For starters, there’s two vinyl-only tracks underneath the label. Side A, meanwhile, will play from the inside out. In another cool twist, both sides will end with an infinite “locked groove” that repeats the songs’ endings forever. For another song, you’ll hear an acoustic or electric intro depending on where you place the needle. Oh, and there’s something about a hand-etched hologram.

Preorder the album and viewread about it more. Let’s hope the music turns out to be as good as all this hullabaloo.

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Drummer Boy

3 Comments

  • Anisa said:
    May 8, 2014 at 3:41 am

    Thanks for letting me know what’s new in vinyl. Leave it to Jack White to always pushing the envelope and thinking beyond what is expected…Loved the video and getting a sneak peek at all the cool things planned for Lazaretto. Hope you let me play his new album (backwards)!

  • Drummer Boy said:
    May 8, 2014 at 9:16 pm

    Totally agree with you about Jack White’s “envelope pushing”. Can’t wait to listen the album!

  • TUFFLETOOT said:
    May 13, 2014 at 8:10 pm

    I can’t believe how much he packed into one record!
    I can’t wait to see what else he’ll come up with!

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